We built the agency
we always wished existed.
No vanity metrics. No vague monthly reports. No agency that disappears after the contract is signed. Keyphrased was built to be the SEO partner ambitious businesses actually deserve — transparent, accountable, and genuinely focused on revenue.
Our mission
Make organic search the most predictable growth channel for every client we work with.
Our vision
A world where businesses compete on merit in search — not just ad budget.
Our promise
Complete transparency — in strategy, reporting, pricing, and results.
Built out of frustration
with the status quo.
Keyphrased was founded after watching too many businesses waste budget on SEO agencies that delivered impressive-looking reports filled with metrics that had no connection to revenue. Position tracking. Session graphs. Keyword counts. All presented as wins — while the phone stayed quiet.
We built Keyphrased around a single conviction: organic search should be measurable in pounds, not positions. Every strategy we build, every piece of content we produce, and every link we acquire is tied back to one question — does this generate qualified traffic that converts?
We are a lean, specialist team — not a 200-person agency where your account gets handed to a junior after the pitch. Every client works directly with an experienced SEO strategist who owns the results alongside you.
Figures from active client portfolio · 2025–2026
Six values that shape
everything we do.
These are not words on a wall. They are the principles that govern how we build strategies, communicate with clients, and measure success.
Revenue over rankings
Position 1 means nothing if it does not drive revenue. Every metric we track is connected to business outcome — not SEO vanity.
Radical transparency
We show our work. Our logic. Our results. And when something does not work, we say so and explain why — before you have to ask.
Compounding thinking
SEO is a long game. Every piece of content, every backlink, every technical fix is an investment that compounds. We build accordingly.
Precision over volume
We would rather rank 10 high-intent pages perfectly than produce 100 pages of mediocre content. Quality compounds. Volume rarely does.
Honest timelines
We never promise overnight rankings. SEO takes time — and we tell you exactly how much and what to expect at every stage of the engagement.
Full accountability
Your account manager owns your results as if they are their own business. No hiding behind reports. No blaming the algorithm.
How we actually
do SEO differently.
The difference between us and most agencies is not what we do — it is how we think about it, measure it, and communicate it.
We start with revenue, not traffic
Before writing a single word or fixing a single tag, we map your keyword strategy to your actual buyer journey — identifying the queries that drive enquiries, not just visits.
Technical SEO is non-negotiable
Every engagement starts with a 45-point technical audit. Content and links built on a broken foundation are wasted. We fix the infrastructure first, then build on top of it.
GEO and AI search are part of the strategy
We are one of the few UK agencies actively building GEO (Generative Engine Optimisation) into client retainers — ensuring brands appear in ChatGPT, Perplexity, and Google AI Overviews.
Reporting that explains, not just shows
Every monthly report includes a plain-English summary of what happened, why it happened, and what we are doing next. No data dumps. No hiding behind dashboards.
What sets Keyphrased
apart from the rest.
There are hundreds of SEO agencies in the UK. Here is an honest comparison of what makes us different — and why it matters to your results.
No account handoffs to juniors
The strategist who pitches you is the strategist who runs your account. No bait-and-switch once the contract is signed.
Transparent pricing published online
We are one of the few UK SEO agencies that publish real pricing. No “contact us for a quote” until you have no idea what you are getting into.
GEO and AI search built in
We are not playing catch-up with AI search. It is already part of our methodology — and a competitive advantage for our clients today.
No minimum contract
We operate on rolling monthly terms. Clients stay because the results justify it — not because they are contractually obligated.
Deep expertise across
every sector.
We understand OTA competition in travel, affiliate dominance in iGaming, YMYL rules in finance and healthcare, and faceted navigation in e-commerce. Sector knowledge changes everything.
Ready to work with an SEO agency that actually delivers?
Start with a free 45-point SEO audit — no pitch, no pressure. We will show you exactly where your organic opportunity lies and what it would take to capture it.
Get your free SEO audit →Delivered within 48 hours · No credit card · No commitment